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Salary guide · Operations · Junior–Mid

Virtual Assistant salary in 2026

What a Virtual Assistant typically earns across the US, UK and EU — and what to budget when you hire one. Figures are approximate annual gross, as of Q2 2026.

Virtual Assistant salary by region

RegionTypical annual pay
United StatesNational range; SF/NYC skew higher.$32,000 – $48,000
United KingdomNational range; London skews higher.£24,000 – £36,000
European UnionVaries widely by country.€28,000 – €42,000

Ranges are directional benchmarks for budgeting, not offers. Actual pay depends on location, company stage, and the candidate’s track record.

Salary factors for Virtual Assistant

Seniority is the biggest lever (junior–mid is the common band for this role), followed by the depth of these skills:

  • Proficiency in Google Workspace or Microsoft 365 (Gmail, Sheets, Word, Teams)
  • 2+ years managing calendars, email, or administrative workflows
  • Comfortable with Zapier, Make, or basic automation to reduce manual tasks
  • Experience with at least one CRM or project tool (HubSpot, Asana, Monday, Notion)
  • Reliable communication in writing; ability to draft professional emails and documents
  • Self-directed: can work 20–30 hours/week remotely without daily supervision

Why companies invest in Virtual Assistant

Growing SMBs need someone to handle the administrative load so founders and managers can focus on revenue and strategy without hiring a full in-house office manager.

When you are ready to hire

Hiring a Virtual Assistant? Keep the process in one place.

Create the role, collect applications, and compare candidates against the evidence. Interviews and your offer stay attached to the same hire.

Virtual Assistant interview questions →Virtual Assistant job description →

Operations salary guides

Virtual Assistant Salary (2026): US, UK & EU Pay Ranges — Penroll