Salary guide · Marketing · Mid–Senior

Event Manager salary in 2026

What a Event Manager typically earns across the US, UK and EU — and what to budget when you hire one. Figures are approximate annual gross, as of Q2 2026.

Event Manager salary by region

RegionTypical annual pay
United StatesNational range; SF/NYC skew higher.$65,000 – $95,000
United KingdomNational range; London skews higher.£48,000 – £72,000
European UnionVaries widely by country.€55,000 – €82,000

Ranges are directional benchmarks for budgeting, not offers. Actual pay depends on location, company stage, and the candidate’s track record.

What moves a Event Manager’s salary

Seniority is the biggest lever (mid–senior is the common band for this role), followed by the depth of these skills:

  • 5+ years organizing B2B or B2C events of 50–500+ attendees
  • Proficiency in event management platforms (Eventbrite, Splash, or similar) and CRM data sync
  • Experience managing event budgets of $10K–$100K and vendor negotiation
  • Fluent in email marketing and event promotion (Mailchimp, HubSpot, or equivalent)
  • Ability to write clear briefs, timelines, and post-event reports for leadership
  • Comfort with video conferencing tools and hybrid event tech (Zoom Webinars, StreamYard, etc.)

Why companies pay for a Event Manager

SMBs need someone to turn events into measurable business outcomes: qualified leads, customer retention, and thought leadership—rather than scattered coordination that wastes budget.

Hiring a Event Manager? Skip the $5,000 recruiter fee.

Penroll writes the job post, publishes it, and ranks every applicant’s CV into a shortlist — strengths, red flags, and who to interview first. 25 free credits, no card.

Event Manager interview questions →Event Manager job description →

Marketing salary guides