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How to write an offer letter: country-by-country guide for SMBs

·11 min read

What an offer letter must contain in the US, UK, Germany, France, the UAE, and 8 other markets — with the legal clauses you cannot skip.

Why offer letters matter more than you think

The offer letter is the document that converts a yes on the phone into a signed commitment. Get it wrong and your top candidate either ghosts, asks for a counter, or accepts and then quits in week two when the actual contract diverges from what you said.

Get it right, and 80% of the time the candidate signs within 48 hours.

The universal structure

Every offer letter, in every country, has the same eight sections:

  1. Formal greeting, addressed by name.
  2. Offer statement — role, employer entity, start date, reporting line.
  3. Compensation — salary in country-formatted currency with explicit time unit.
  4. Benefits — listed, not vaguely "competitive."
  5. Probation period (where customary).
  6. Notice period — country-specific, see below.
  7. Data protection clause.
  8. Acceptance instructions and deadline.

What changes between countries is the legal language in sections 5–7. Below is what you cannot skip in each major market.

United States

United Kingdom

Germany

France

Lithuania, Latvia, Estonia

Spain, Italy, Portugal

Netherlands, Belgium, Austria

United Arab Emirates

Australia

Canada

Singapore

India

Brazil

Compensation: the rules that apply everywhere

The "lawyer review" line

For any role that involves equity, IP assignment, restrictive covenants, or termination clauses beyond the statutory minimum, append: "⚠️ This offer is subject to review and signature of the formal employment agreement, which will incorporate the terms above and any additional terms required by local law. We recommend reviewing this offer with a local employment lawyer."

This is not paranoid; it is what every well-run company does.

Where Penroll fits

If you would rather not look up Kündigungsfristen and CLT every time you make an offer, Penroll generates the offer letter automatically once you've moved a candidate to the offer stage. It applies the country-specific clauses listed above, formats the salary correctly, and emails the candidate. You edit anything you want before sending.

Try Penroll free

AI-generated job posts, ranked candidates, and country-aware offer letters — all in one tool. Five free credits, no card required.

Start hiring →